Moving to the third platform of IT

Nurdianah Md Nur

Virtualisation and cloud-based services are on the rise in 2014 and will pave the way for a more mature IT environment where transforming applications, infrastructure and backup capabilities are critical for businesses moving in an era of mobility and business intelligence.

In a recent survey conducted by EMC, 68 percent believed that big data will be a key factor in determining winners and losers in their industry. As data grows worldwide, the need to protect it will increase tremendously. A key challenge for businesses in Asia is the development of knowledge and skills to better secure their data.

With the move to the third platform, an organisation's information base will become a critical asset on the balance sheet. Businesses will be able to develop new services, improve efficiency and competitive differentiation. In the information age, data matters. The software defined enterprise will also enable businesses with greater productivity and mobility; agility in business functions and safety in their journey towards technology adoption.

Opportunities that the Internet of Things (IoT) will create for local and regional businesses include the creation of new value streams for customers, speeding up time to market, and responding more rapidly to customer needs. Enterprises can also capture more data about processes and products more quickly and radically to improve market agility. The IoT will also enable enterprises to see inside the business, including tracking from one end of the supply chain to the other, which will lower the cost of doing business in far-flung locales. In addition, access to information from autonomous end-points will allow organisations to make on-the-fly decisions on pricing, logistics, and sales and support deployment.

What are EMC plans for the coming year?
We are in the early days of the third platform and as such we believe second platform architectures will continue to be the foundation of the enterprise data centre for many years to come. Our strategy is to continue to be a leader in second platform technology and lead our customers on their journey to the third platform. We are helping customers bring down costs in managing the second platform so they can invest in the third platform. We see enormous opportunity to help enterprises transform both IT and their business.

We will pursue this strategy through our unique federated business model that includes EMC Information Infrastructure or EMCii (focuses on Information Storage, Information Intelligence and Information Security (RSA) businesses). In addition, VMware (focuses on software-defined data center, hybrid cloud computing and end user computing), and Pivotal (focuses on building platforms for next generation of apps, including big data and fast data). Our businesses are strategically aligned yet each is focused on its core mission-developing the best technology and building the right partner ecosystem to best serve customers. This federated model allows us to offer best-of-breed, integrated, technology while preserving customers' ability to choose and deploy products from other IT companies.

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